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Social Media Marketing| Level 1 Facebook, Twitter, LinkedIn, You Tube, Blogs.... these social platforms are doing more than driving buzz - they are driving traffic and empowering companies. Gain the power to shape consumer conversations and amplify word-of-mouth chatter.
This course will cover the basics of social media marketing, explore techniques for employing social media as a marketing tool. Whether you're a filmmaker, business owner, non-profit, musician or writer, this 2-day class will help you design and implement a social media strategy. Design a
Social Media Marketing is for any business looking to understand how to leverage social media. Everybody is using social media, including celebrities and fortune 500 companies! It is here to stay and if you know how to use it, the benefits will flow endlessly.
What is social media?
Understanding how the social network works.
What can social media do for your brand.
Coming up with a strategy
What is a Hashtag?
The psychology of consumers – What do YOUR potential customers want?
Does your website reflect your brand’s personality?
Optimizing your website content
Wordpress or not to Wordpress
The all important mailing list
Creating a Professional Profile
What is a blog
Why is a blog
Isn’t it a lot of work?
Do I have time to blog
How will it help my search engine ranking?
Content is king
Facebook as a marketing tool
Create a Facebook business page.
Engaging your followers – Who sees your post?
Promoting your post
Advertising for Facebook
Create, target & track your ad campaign
Your Twitter name?
Customizing your home page
Tweeting photos and Memes
How do you gain followers?
Youtube as a marketing tool
Create a custom YouTube channel
Subscribers vs. views, vs. likes
Making friends & money – Monetizing your content
Becoming a YouTube Partner
Setting up your Google+ page
Growing your circle of clients
Hangouts – Great resources for your followers
What is it and why it is important
Setting up your profile
Creating a business page
Groups & Companies
Advertising on Linkedin
“It was a great class. Hopefully part two is in place!
Thank you for a great course.”
- Arielle L., Freelancer
We offer Social Media Training classes in Los Angeles
Austin | Houston | Phoenix | Sacramento | San Francisco | Online
and many other cities throughout the country via our partner network.
We offer Group Social Media Classes,
1-on-1 Social Media Training, Live Online Instructor-Led Social Media Training,
and Onsite Social Media Training nationwide.
|Social Media Marketing | Level 2|
|Photoshop | Level 1|
|Dreamweaver | Level 1|
|Search Engine Optimization|